Rookie USA

15,000 SF Retail Fit-Out

Retail
Retail Fit-Out

Wesbuilt completed this 14,000-square-foot retail fit-out project in Union Square for Rookie USA. The project involved transforming a retail space into a dynamic and engaging children’s sport apparel store. The store features interactive elements to create an immersive shopping experience. The design incorporated playful elements such a miniature Jumbo Tron, golf and soccer simulators, interactive zones, and sound systems.  Wesbuilt oversaw all aspects of the fit-out including elevator and escalator modernizations and new MEPF systems. The successful completion of this project resulted in an attractive, engaging, and functional children’s sport apparel store that provides a memorable shopping experience for young customers and their families.

Project Details
Location 19 Union Square West, New York City
Type Retail
Year 2021
Architect Shalat Architects
Size 15,000 sq. ft.